Website UX Iteration

Design Exercise for insider.in
October 2018

During my internship in Mumbai, working towards my Graduation Project thesis, I was on the lookout for jobs in the city. I had a keen interest in the events industry and music in particular. Around this time, I was researching companies in and around Mumbai that may have openings for User Experience designers, and insider.in is one of the foremost in the space of online and offline events, shows and ticketing. The turnaround time on this was short, but lots of learnings taken from this task. I was asked to evaluate a typical event page and make suggestions to improve the User Experience, outlining what might be wrong with it and what improvements could be made.